Alan Sharpe’s Portfolio / Sales Funnels / Fleet Tek

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Client

Fleet Tek, Inc.

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Channel

Business to Business

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Product

GPS vehicle tracking system

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Tactics

Direct mail postcards, landing page, lead magnet, email series

Step 1

Write and design a landing page that offers a
lead magnet in exchange for contact information
(click image to view)

Step 2

Write and design direct mail postcards that offer a lead magnet

Postcard 1
Side A

Postcard 2
Side A

Postcard 1
Side B

Postcard 2
Side B

Step 3

Write a series of lead-nurturing emails, and schedule them to go out at strategic intervals depending on where the lead is in the sales funnel.

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